All of our products are formulated with a high concentration of natural ingredients to maximize the health of skin and hair and avoid inflicting damage. Our products are packed with natural moisturizers that keep dryness away and protect skin from harsh weather any time of the year. The movement toward natural hair, whether natural hair weave of all-natural styles, is making black consumers a lot more conscious about ingredients. They are looking to restore damaged hair and make it healthy - and they're looking for results.